Maersk, a leader in integrated container logistics, has announced its partnership with BlackBuck, India’s largest online marketplace for trucking, to provide an online marketplace for containerized trucking in EXIM logistics in India.
The Indian government has set ambitions to reduce logistics cost from 14% of the GDP to less than 9% by 2022. The new platform will be owned and operated by BlackBuck with Maersk supporting BlackBuck to develop compelling industry specific solutions. The neutral platform will be open to the whole industry and will empower sustainable growth & efficiency by reducing touchpoints in the supply chain; thereby improving customer experience, matching demand-supply through the year and provide consistency in service delivery through real-time visibility and control.
BlackBuck, the near-unicorn status company, has been a pioneer in bringing the offline operations of trucking online, be it matching a shipper with a trucker or reshaping the infrastructure around trucking to facilitate payments, insurance, and financial services.
Maersk has set out on a digital transformation journey and amongst various other initiatives globally is the India-focused OceanPro accelerator program which was launched in 2018. The solutions developed by few of the start-ups in first cohort of
OceanPro are already being implemented through various services to accelerate technology innovation in Shipping & Logistics industry in India and globally. The company launched the second cohort of OceanPro in July this year with a group of five startups.