So what happened to that box shortage?

Jul 13, 2010, 10:12PM EST
The container market appears to have gone from facing a chronic shortage of equipment to having an adequate supply of boxes in just two short blogs.

Just last week we were lamenting the dire shortages of containers frustrating shippers and driving up prices. Then late last week, Maersk issued a surprising announcement that turned our theory on its head. The Danish giant said it was delaying its record-breaking peak season surcharge for 15 days.

Instead of flaying customers from 15 July for US$750 per TEU, $1,000 per FEU and $1,200 per high-cube container on westbound services to Northern Europe, the carrier will begin the surcharge from August 1.

No reason was given for the delay and Maersk backed into the relative safety of a “quiet period” before its interim results are announced to the Danish exchange.

The reasoning behind the levy was that Maersk would have to bring vessels in from lay-up to reposition empty containers to Asia, adding to the line’s costs. It has also boosted manufacturing of boxes.

So why the delay in imposing the peak season surcharge?

It doesn’t take a descendant of Einstein to work out what is going on. Either demand is not as strong as predicted, or containers are not in as short supply as predicted. And let’s face it, carriers are no Paul the Octopus when it comes to making market predictions.

There was a furious reaction from shippers to the Maersk peak season surcharge and with forwarders reporting no problems securing boxes, the line has obviously taken a step back to reassess the situation.

It seems Maersk and the other carriers have been so successful in repositioning empty containers to Asia that they have managed to shoot their surcharge in the foot.

Just look at the figures provided by the Port of Los Angeles. Never mind the 32 percent increase in June imports, it is the 53 percent increase in the number of empties handled last month that tells the story.

A record number of boxes are being returned to Asia’s ports, greatly relieving the equipment shortage.

Maersk may still impose its peak season surcharge on August 1, but don’t be surprised if it is greatly reduced from the chart-topping levels announced in June.

 
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Comments
Gary Ferrulli
Greg
That's one way to look at it. The other may be more commercially likely; Maersk made their announcement, who followed them? There were few followers of the exact charges, some had charges but no where near the level APM announced. The Peak Season Surcharge has little to do with equipment availability - it is generally for those customers who DO NOT HAVE SERVICE CONTRACTS SIGNED WITH THE CARRIER and want space between July 15 and Nov. 1st, the traditional Peak Season.
But if any carrier announces an charge of this size and the rest of the industry doesn't pretty closely follow, they have to either delay the effective date and hope that the industry reacts or they simply lose cargo to those who don't have the same/type/level of charges
7/15/2010 11:55:55 AM
 
Greg Knowler
Gary
You are right that the PSS has nothing to do with equipment shortages, but that was the reason offered by Maersk. The transpacific shippers won't be that badly affected but the Asia-Europe trade isn't governed by service contracts to the same extent, so shippers aren't too happy.
Regarding the industry following their peers, I guess now that the carrier execs can't sit in smoky back rooms fixing prices each carrier has to just raise up a flag and see who salutes.
7/16/2010 4:09:08 AM
 

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